Johan Erlandsson, Velove, Gothenburg, Sweden
Johan is a dedicated formula 1 fan, tech lover and lives in the city of Volvo Cars: Gothenburg, Sweden. But he also has a solid background in sustainability, and knows that a widespread use of cars and vans do not only fit badly into cities, but is also totally unsustainable, no matter how much electricity, hydrogen and self-driving you put into the mix. Mass car and van use is just too resource and energy demanding to be a real answer to the acute climate crisis we have at our hands. The cargo cycle is however the perfect answer to Johans background. Limitless possibilities to include beautiful tech, and so energy and resource efficient that every person on the planet can have one (or even two), without crossing planetary boundaries. Johan has for the last five years been going all in on cargo cycles, starting up both a cycle logistics company (Pling Transport) and developing a new groundbreaking cargo cycle, the Armadillo.